According to researchers , with the dawn of the age of the smartphone, the human attention span has dramatically dropped from 12 seconds, reported in 2000, to a measly 8 seconds. And, yes for you trivia buffs out there, that is one second less than a goldfish!

With only this short window to engage your audience, business owners are feeling the pressure to provide engaging and multi-faceted video presentations during events.

Video has the power to really peak a potential customer’s interest in what else you have to offer. So, our advice is to just keep swimming, swimming, swimming right to a professional videographer.

Is Professional Video Really Important?

There really is no right or wrong way to shoot video per se.

After all, producing and editing your own cell phone videos for social media accounts or websites can be an effective strategy to connect with customers consistently. It is exciting for current and potential clients to see what you and your team are up to!

But, for important events, bumping up the quality a bit with a professional video shoot can make a big splash.

Video media is the key for really getting your audience to buy into your message as it provides a clear, concise vehicle for getting your point across quickly. Remember, 8 seconds speeds by!

To make the most of your time and save yourself the stress of stumbling over a speech again- let your media do the talking and prove your business is willing to go the extra mile.

What is the Big Difference?

Professional videographers take video media to the next level by first using multiple cameras to capture interesting shots and angles. This also cuts down on shooting times because they will edit many of the same shots together in post-production to create an interesting final product.

Professionals also know exactly how important good lighting is. They will incorporate professional lighting equipment and utilize techniques you might not know how to recreate with homemade media.

But, the real kicker for hiring out professional video projects for events is the high-quality post-production process. Videographers will spend hours editing your shots together to ensure they are perfect. They can also add in exciting effects like titles, background music, voice-overs, and transitions.

Between the picture, audio, and production quality, sometimes it can be worth it to make the extra investment.

How Can my AV Team Help?

Once you have taken the time to shoot some high-quality video media, it’s time to hand it over to the professionals to make sure it is projected and heard perfectly throughout your event space.

This is where AV professionals truly shine and will work their magic for you.

From projection mapping to using the latest and greatest LED and laser based projection innovations or utilizing revolutionary screen fabrics, audio/visual professionals will take your high-end video to heights you didn’t know were possible.

Choose MTAV for All Your AV Needs

Without a doubt, the professionals at MTAV are the best choice for any of your AV needs.

They will rent, set-up, and strike all the highest-quality AV equipment with ease. They will take the time to design your event room set-up according to the type of media you have created and with the soundscape in mind.

Your audience will have the best seat in the house even if they are in the back row seated behind a loud talker.

Trust your video media to the dedicated professionals at MTAV and watch your event come to life.